How did I end up here?
Well, where do I start? Probably at the beginning…
It feels like I have worked hard, for a long time already – which I’m sure is a common feeling among many people who have traveled down a fairly standard path. I stayed at secondary school for the full five years and in fact I was pretty good at it – probably because I enjoyed it at the time. I then went onto university and like many, changed courses a few times – went from studying Science, to Agricultural Science and then went onto Commerce and Management. I did get my degree, with a major in marketing and then came the scary part – going for job interviews and applying my knowledge.
What happened next?
I have been fortunate to have numerous marketing jobs during my working life, across a wide range of industries. Some of the sectors I’ve worked in are Maritime & Shipping, Textiles, Pharmaceuticals, Paper,Media and Training. And yes, I’ve had exposure to corporate giants, small businesses and some in-betweeners! Following a downturn in a particular training sector early in 2015, I was made redundant. It was the second time in my working career, so at least I knew I had come through it once before and no doubt would again, but I think for anyone it’s the potential lack of security that is the hardest thing to wrap your mind around. What about the household bills? What about school activities? …and the list of worries can spiral a bit until you tell yourself that you need to take control back yourself. Very few people are handed jobs on silver platters!
Venturing out on my own
With some encouragement from my other half, who I think had more faith in my skills than I did, I decided to start my own business. So I have, and I now offer sales and marketing advice to small businesses in our local area. As an example, it may be website content advice, writing content for people, web structure advice, social media, advertising and marketing planning. Alongside this, (and because I do crave that little bit of security!) I also work part-time for an Aesthetic Medical Clinic, as their Marketing & Sales Manager. At least this way I still get some holiday pay, as if you are self-employed, usually you don’t get paid if you don’t work.
So what else am I doing and why?
You might think that’s enough – I do have housework and family, just like normal working mums. However, because our local area has been hit fairly hard by the downturn in the global oil sector, there has been a knock-on effect for me. It’s a fact that because of the oil downturn, and there are lots of redundancies and cut backs, by default discretionary spending has plummeted. This has a huge knock-on effect for the small businesses in our area, as they’re just not getting the same turnover. As much as I want to argue otherwise about marketing, many businesses still consider it a discretionary spend so it’s often one of the first things to get cut from the operating budgets. Whether it’s right or wrong for them to do so is irrelevant – just like you can lead a horse to water, but can’t force it to drink; you can’t force businesses to spend money they just don’t have.
Now my mantra is:
As a result, and it’s something I heard about many years ago, but never really explored – I have ventured into the world of affiliate marketing. I have had the benefit of a very professional training platform – it really is a step-by-step process that pretty much anyone can follow – to help me build my own online business. In fact it’s so great, I have two now!
So I am that lucky person that is employed and self-employed, but also gets to work from home. All I needed was my PC and internet connection to get started, and I haven’t looked back!
I have been a member of the Wealthy Affiliate community since October 2015. If you end up joining as well, you will be able to network with me personally within the platform. (My profile at Wealthy Affiliate). It’s a pretty cool place to hangout!
All the best,
(P.S. I know that sometimes there is so much information floating around on the internet, it’s easy to wonder if someone is actually real or not. Well I am, and you can always visit my LinkedIn profile to double check)
If you want to ask me anything about working for yourself, or want to share anything, please do comment below. I would love to hear from you.
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